Case Studies

See Our Work in Action

Explore case studies by service area

Case Study

Making Waves at AD/PD 2026: Launching Taudia’s SPLASH™ Kits

See how a strategic AD/PD conference presence supported the successful launch of Taudia’s SPLASH™ kits.

Case Study

Precision Pitching for a Precision Instrument: Launching n6’s icon16™

Discover how precision pitching of n6’s icon16 resonated with journalists, earned coverage across 7 outlets, and drove measurable action.

Case Study

How Samba Scientific Future-Proofed Our Search Visibility with AEO & GEO

See how Samba Scientific improved our own AEO, GEO, & organic search visibility using answer-first content, FAQs, llms.txt, & strategic on-page updates.

Case Study

Growth Acceleration for an NGS Instrument Company

n6 Tec worked with Samba Scientific to increase brand awareness, optimize their digital systems, and create an engine for sustained lead generation.

Case Study

Sales-Qualified Lead Generation Using Tailored Google Search Ads

Sales-qualified lead generation improved with tailored Google Search Ads that reached high-intent buyers and fed the pipeline real prospects.

Case Study

Boosting Organic Visibility and Lead Generation with Strategic SEO

This SEO case study shows how strategic search work boosted organic visibility and lead generation for a life science client over time.

Case Study

Leveraging Google Search Ads experiments for crafting a data-driven optimization strategy

Google Search Ads experiments guided a data-driven optimization strategy, helping refine bids, copy, and targeting for measurable ad gains.

Case Study

Thoughtful rebranding to reflect a changing industry

Ambient Biosciences is a life sciences company offering biomolecule stabilization products and services. Their mission is to eliminate cold chain reliance and improve global health equity through the use of innovative biomolecule stabilization technology, which allows ambient transportation and storage of a wide range of biomolecules.

Case Study

Lead generation, ads, SEO, and long-term marketing growth

This biotech marketing case study shows how lead gen, ads, and SEO combined to drive long-term growth for a life science company over time.

Case Study

Generating leads and awareness via a conference event

BioSkryb Genomics provides single-cell whole genome and transcriptome sequencing services via a proprietary ultra, non-biased library prep amplification technology.

Case Study

Driving lead generation and brand awareness via Google Ads

This Google Ads case study shows how paid search drove lead generation and brand awareness for a biotech client through targeted campaigns.

Case Study

Strategic branding and content creation to elevate marketability

Strategic branding and content creation elevated this client’s marketability, pairing a sharper identity with content that earns attention.

Case Study

Increasing brand recognition through creative design and paid ads

LevGo®, Inc develops, manufactures and distributes smartTools for everyday laboratory use. Their products, including weighboats, spatulas, funnels and more, are available across the globe through their many distributors such as Fisher Scientific, VWR International and Sigma Aldrich.

Case Study

Leveraging a High-Impact Publication and a Webinar to Drive Lead Generation

ALZpath’s Alzheimer’s blood test gained traction through a high-impact publication and a webinar that together drove qualified diagnostic leads.

Case Study

The Power of Multichannel Marketing: A Lead Generation Success Story

Multichannel marketing drove lead generation in this success story, showing how coordinated channels outperform any single tactic alone.

Case Study

From Product Launch to Durable Lead Funnel

HTG was looking for a multi-touch campaign to promote the release of their EdgeSeq Autoimmune Panel. More than just a strong product launch, though, HTG needed a lasting lead funnel that would continue to generate high qualified contacts for years to come.

Case Study

CHROME Clinical Study Promotion

This clinical trial enrollment case study shows how targeted promotion grew sign-ups for the CHROME ME/CFS study through focused outreach.

Case Study

Driving Genetic Research Opt-Ins with Facebook Ads

Geno.Me was looking to significantly boost brand awareness & drive individual health data contributions on a shoestring budget. Having created the first searchable ecosystem of linked medical & genetic data, they needed to describe the opportunity to a non-technical audience, while offering an easy way for prospects to sign up and get paid for their contributions.

Case Study

Automated Lead Nurturing to Identify MQLs

Singular Genomics is a genomic sequencing company at the forefront of developing novel next generation sequencing technologies for research and precision medicine. Singular’s G4 Benchtop Sequencer is a powerful, cost-effective, and flexible tool for common NGS applications including RNA-seq, scRNA-seq, whole genome sequencing, whole exome sequencing and more.

Case Study

Multi-Pronged Approach to Driving Lead Generation

Enable Medicine needed to emphasize the availability of their services. They needed to showcase their services on their website to attract new leads to continue to grow their sales pipeline. without a dedicated page to drive traffic to or a gated asset for lead generation, Enable Medicine would have difficulty generating inbound leads.

Case Study

The Road Map for Coming Out of Stealth Mode

Factorial wanted to come out of stealth mode and announce to the world that they were ready to promote their innovative and game changer in-cell library prep technology.

Case Study

Lead Generation for Fabric Genomics

Fabric Genomics needed qualified leads for its precision genomics software. See how targeted marketing reached pediatric diagnostics buyers.

Case Study

Boosting Used Lab Equipment Sales with Google Ads

Surplus Solutions is the world leader in used lab, analytical, manufacturing, processing, and packaging equipment for the pharmaceutical and biotech industries.

Case Study

See How We Are Generating Leads in All Areas of the Life Sciences Industry

Inbound marketing strategies and tactical support to reach your target audience—wherever they are.

See how we are shaping every biotech industry.

Case Study

Making Waves at AD/PD 2026: Launching Taudia’s SPLASH™ Kits

See how a strategic AD/PD conference presence supported the successful launch of Taudia’s SPLASH™ kits.

Case Study

Precision Pitching for a Precision Instrument: Launching n6’s icon16™

Discover how precision pitching of n6’s icon16 resonated with journalists, earned coverage across 7 outlets, and drove measurable action.

Case Study

How Samba Scientific Future-Proofed Our Search Visibility with AEO & GEO

See how Samba Scientific improved our own AEO, GEO, & organic search visibility using answer-first content, FAQs, llms.txt, & strategic on-page updates.

Case Study

Growth Acceleration for an NGS Instrument Company

n6 Tec worked with Samba Scientific to increase brand awareness, optimize their digital systems, and create an engine for sustained lead generation.

Case Study

Sales-Qualified Lead Generation Using Tailored Google Search Ads

Sales-qualified lead generation improved with tailored Google Search Ads that reached high-intent buyers and fed the pipeline real prospects.

Case Study

Boosting Organic Visibility and Lead Generation with Strategic SEO

This SEO case study shows how strategic search work boosted organic visibility and lead generation for a life science client over time.

Case Study

Increasing ROI in Our Own Ads with Conversion-Optimized Landing Pages

Conversion-optimized landing pages lift returns. See how Samba Scientific raised ROI on its own ads by rebuilding pages around the user.

Case Study

Leveraging Google Search Ads experiments for crafting a data-driven optimization strategy

Google Search Ads experiments guided a data-driven optimization strategy, helping refine bids, copy, and targeting for measurable ad gains.

Case Study

Thoughtful rebranding to reflect a changing industry

Case Study

Lead generation, ads, SEO, and long-term marketing growth

This biotech marketing case study shows how lead gen, ads, and SEO combined to drive long-term growth for a life science company over time.

Case Study

Generating leads and awareness via a conference event

BioSkryb Genomics provides single-cell whole genome and transcriptome sequencing services via a proprietary ultra, non-biased library prep amplification technology.

Case Study

Driving lead generation and brand awareness via Google Ads

This Google Ads case study shows how paid search drove lead generation and brand awareness for a biotech client through targeted campaigns.

Case Study

Strategic branding and content creation to elevate marketability

Strategic branding and content creation elevated this client’s marketability, pairing a sharper identity with content that earns attention.

Case Study

Increasing brand recognition through creative design and paid ads

Case Study

Leveraging a High-Impact Publication and a Webinar to Drive Lead Generation

ALZpath’s Alzheimer’s blood test gained traction through a high-impact publication and a webinar that together drove qualified diagnostic leads.

Case Study

The Power of Multichannel Marketing: A Lead Generation Success Story

Multichannel marketing drove lead generation in this success story, showing how coordinated channels outperform any single tactic alone.

Case Study

From Product Launch to Durable Lead Funnel

Case Study

CHROME Clinical Study Promotion

This clinical trial enrollment case study shows how targeted promotion grew sign-ups for the CHROME ME/CFS study through focused outreach.

Case Study

Driving Genetic Research Opt-Ins with Facebook Ads

Case Study

Automated Lead Nurturing to Identify MQLs

Case Study

Modern Branding and Website Development with Customer-Focused Features

Branding and website development came together here, pairing modern design with customer-focused features that elevate the client’s brand.

Case Study

Multi-Pronged Approach to Driving Lead Generation

Case Study

Using Strategic Branding to Fuel Startup Growth

Nodexus was preparing to launch its FACS instrument, the NX One. However, as a newer startup, they needed to create a brand identity, build brand awareness, and build their contact list. They had an entire season of upcoming tradeshows in Q1-Q2 of 2023 to showcase their FACS instrument. Still, without a strong brand identity, they would have difficulty building trust and awareness, gaining contacts, and ultimately selling the NX One.

Case Study

The Road Map for Coming Out of Stealth Mode

Factorial wanted to come out of stealth mode and announce to the world that they were ready to promote their innovative and game changer in-cell library prep technology.

Case Study

Lead Generation for Twinstrand Biosciences

TwinStrand sought our help identifying initial leads, setting up a funnel for future lead capture, and converting their website into an engine for lead generation.

Case Study

Lead Generation for Fabric Genomics

Fabric Genomics needed qualified leads for its precision genomics software. See how targeted marketing reached pediatric diagnostics buyers.

Case Study

Boosting Used Lab Equipment Sales with Google Ads

Surplus Solutions is the world leader in used lab, analytical, manufacturing, processing, and packaging equipment for the pharmaceutical and biotech industries.

Case Studies

See Our Work in Action

Explore case studies by service area

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