From Product Launch to Durable Lead Funnel

Samba Scientific Biotech and Life Science Marketing Agency Case Study

HTG was looking for a multi-touch campaign to promote the release of their EdgeSeq Autoimmune Panel. More than just a strong product launch, though, HTG needed a lasting lead funnel that would continue to generate high qualified contacts for years to come.

Multi-Pronged Approach to Driving Lead Generation

Samba Scientific Case Studies | Life Science and Biotech Marketing Agency | Enable Medicine Case Study

Enable Medicine needed to emphasize the availability of their services. They needed to showcase their services on their website to attract new leads to continue to grow their sales pipeline. without a dedicated page to drive traffic to or a gated asset for lead generation, Enable Medicine would have difficulty generating inbound leads.

Lead Generation for Fabric Genomics

Samba Scientific Case Studies | Life Science and Biotech Marketing Agency | Fabric Genomics

Fabric Genomics needed qualified leads for its precision genomics software. See how targeted marketing reached pediatric diagnostics buyers.