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How to Use Influencers to Boost Your Brand

Quick Tips As media channels have continued to grow have you leveraged influencers to boost your brand in the biotech community? There’s no denying the power of influencer marketing: the...
How to Capture More Leads With Application Focused Web Content Biotech

How to Capture More Leads With Application Focused Web Content

Quick Tips for Capturing Qualified Leads It’s difficult to capture qualified biotech leads. With a long sales cycle, you need to find leads in the awareness stage of the sales...
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Finding and Getting the Perfect Key Opinion Leader (KOL) to Commit to Your Next Webinar

Quick Tips A key opinion leader can be a valuable asset to any marketing strategy. They can help support your brand's reputation and assist in the creation of enticing and...
Samba Scientific | Biotech Marketers Strategy

The Biotech Marketer’s Guide to Creating Engaging Social Content

Quick Tips Identify the audience’s barrier to buying or pain points Use identified pain points to quickly grab attention Keep content short and easily digestible Provide a clear call-to-action Know...