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Life Science & Biotech Digital Marketing

Your science-first agency partner for B2B lead generation, advertising, and digital marketing

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With decades of combined marketing experience and dozens of advanced science degrees, we know how to speak your language and resonate with your audience.

 Common service areas include:

Learn more about our biotech marketing service stack

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Engagements Customized to Your Goals & Budget

Core Growth Package

Perfect for companies ready to establish a consistent, measurable flow of new leads.

Momentum Growth Package

Ideal for expanding lead generation and market reach. Adds more advanced campaigns, multi-channel strategies, and deeper engagemnt tactics. 

Accelerated Growth Package

Designed for companies ready to dominate their market. Delivers high-velocity, full-funnel lead generation powered by advanced analytics and multimedia

Sample Retainer Packages

Ongoing Services Core Growth Package i Momentum Growth Package i Accelerated Growth Package i
Tactical Project Management
Strategic Account Management
Ad Management Single Channel Multi Channel Multi Channel
SEO/GEO
Website Conversion Optimization
New Page Development
CRM Management
Sales Collateral
Downloadable Content
Webinars
Blogs
Videos
Social Media Marketing
Email Marketing
Conference Support
PR
$9,000/month $15,000/month $21,000/month

At Samba, we specialize in taking life science & biotech brands to the next level

Results Our Clients See:

Ready to get started? We'd love to hear from you.

Check out our Design Portfolio here

View our case study library

Frequently Asked Questions

We can engage on a project basis (fixed cost for well-defined deliverables) or a retainer basis (flexible engagements that back to hours). Projects start at $6,000 for new clients, and retainers typically range from $12,000-24,000/month. Monthly invoicing is available in both cases.

Projects are ideal if you know what you need and are looking for someone to help execute—for instance, if you have a small marketing team that is bandwidth constrained or lacks particular skills or expertise, such as graphic design, SEO/GEO, or ad management, or if you want help with a particular project, such as a rebrand or a well-defined website refresh.

Retainers are ideal if you’re looking for a full-service strategic partner to help you meet your commercial goals or marketing KPIs. We frequently engage on a project basis first and then expand into a full retainer.

We provide support for a wide range of life science projects, from lab supplies to patient education. Our retainers are typically US-based B2B life-science companies with technically complex products or services, established commercial activity, and a growing but relatively lean marketing organization—particularly companies selling research tools, life-science technologies, diagnostics, translational/preclinical services, or specialized scientific platforms.

Our technical expertise includes: library preparation and sequencing (including single cell and immune sequencing), bioinformatics, proteomics, spatial biology, high-throughput live cell screening, toxicology (in vitro models/new advanced methodologies, organoids, biospecimens, transgenic animal models, and custom cell lines), AI/ML-based target and biomarker discovery, antibody discovery and efficacy testing, liquid biopsy/MRD-analysis, cell and gene therapy testing (CRISPR on/off target analysis, CAR-T/TIL selection and potency testing), histopathology and digital pathology, and neurobiomarker discovery and testing.

For our retainer clients, we typically see a 50-500% increase in monthly leads (driven by increased traffic and conversions). Our ad campaigns and webinars typically deliver at $50-250/lead. You can begin to see results in as little as 3 weeks from signing, but significant impacts typically take 3-4 months.

There are two ways to communicate value:

  1. Calculate the expected impact on revenue. We typically see a 50-500% increase in monthly leads, and our ad campaigns typically deliver at $50-$250/lead. If your average deal size is $10,000, and your sales team’s close rate is 25%, then the value of a lead is $2,500. If your website currently drives 10 leads/ month, and we increase that by just 50% (to 15 leads), that’s a $12,500/month value. If we launch a new campaign that delivers at $250/lead, then that’s a 10X ROI.
  2. Calculate the cost of building a team to tackle the same workload in-house. Depending on what services you need (design, web development, digital marketing, technical writing, or strategy), a full-time hire for one of those services will cost between $6,000 and $12,000/month.

Clients trust Samba to understand the science, figure out what matters, and make it happen.

Unlike agencies that need constant direction, struggle to grasp the science, or focus on deliverables over results, Samba combines PhD-level scientific expertise with strategic marketing and hands-on execution. We work as an extension of your team, translating complex science into clear, compelling marketing, moving quickly as priorities change, and measuring success by the impact we make on your business.

You will have a designated Account Manager and Project Manager who will be involved in any and all communications. Your Account Manager will be a PhD-level scientist with relevant experience who oversees your strategy and reviews and approves all marketing assets for technical accuracy and messaging strength/adherence. Your Project Manager also has a scientific background and will be responsible for ensuring work is completed on time and on budget. The Account and Project Manager coordinate work among a team of subject matter experts that includes senior level technical writers, graphic designers, web developers, and digital marketing experts. Our team includes ~20 fully remote FTEs who are primarily US-based and engaged from 8am-5pm Mountain Time.

At signing, we’ll send you an intake questionnaire with instructions for extending access to relevant software systems. Within 2-3 days of signing, we’ll hold an introductory call where we’ll ask you to walk our team through your pitch deck and further define your goals. Within 1 week of signing, our team will have reviewed your responses to the questionnaire, dug into your marketing materials, and put together an initial project plan so that we can formally kick off and begin work in earnest. We’re typically able to share initial deliverables for review within 10-14 days of signing.